LAST UPDATED ON: 18TH JUNE, 2018

Privacy Policy For FertileBrains

This Privacy Policy informs you of the steps ensured at FertileBrains to safeguard your privacy, and the policies regarding the collection, use, and disclosure of personal data when you use this site and also the choices that you have associated with that data. By continuing to use this website, you agree to the collection and use of information in accordance with this policy.

Who We Are

FertileBrains – http://fertilebrains.com (“service”, “blog”, “website”, “site”, “we”, “us”)

Read More: About Us Contact Email: [email protected]

What Type of Data We Collect

Among the types of Personal Data that this site collects, by itself or through third parties, there are: email address, password, Cookies, Usage Data, Data communicated while using the service, first name, last name, and other similar types of Data. Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this site.

Unless specified otherwise, all Data requested by this site is mandatory and failure to provide this Data may make it impossible for this site to provide its services. In cases where this site specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service. Users who are uncertain about which Personal Data is mandatory are welcome to contact us.

Any use of Cookies – or of other tracking tools – by this site or by the owners of third-party services used by this site serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy.

Users are responsible for any third-party Personal Data obtained, published or shared through this site and confirm that they have the third party’s consent to provide the Data to us.

Mode And Place of Processing the Data

Methods of Processing

We take appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.
The Data processing is carried out using computers and/or IT-enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to us, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this site (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by us. The updated list of these parties may be requested from us at any time.

Legal Basis of Processing

We may process Personal Data relating to Users if one of the following applies:

  1. Users have given their consent for one or more specific purposes. Note: Under some legislation, we may be allowed to process Personal Data until the User objects to such processing (“opt-out”), without having to rely on consent or any other of the following legal bases. This, however, does not apply, whenever the processing of Personal Data is subject to European data protection law;
  2. provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
  3. processing is necessary for compliance with a legal obligation to which we are subject;
  4. processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in us;
  5. processing is necessary for the purposes of the legitimate interests pursued by us or by a third party.

In any case, we will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

Place

The Data is processed at our operating offices and in any other places where the parties involved in the processing are located.

Depending on the User’s location, data transfers may involve transferring the User’s Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.

Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by us to safeguard their Data.

If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquire with us using the information provided in the contact section.

Retention Time

Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.

Therefore:

  1. Personal Data collected for purposes related to the performance of a contract between us and the User shall be retained until such contract has been fully performed.
  2. Personal Data collected for the purposes of our legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by us within the relevant sections of this document or by contacting us.

We may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.

Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after the expiration of the retention period.

The Purposes of Processing

The Data concerning the User is collected to allow us to provide its Services, as well as for the following purposes: Contacting the User, Registration and authentication, Access to third party services’ accounts, Analytics, Interaction with support and feedback platforms, Managing support and contact requests, Displaying content from external platforms, Managing contacts and sending messages, Hosting and backend infrastructure, Remarketing and behavioral targeting, Handling payments, Interaction with external social networks and platforms, Interaction with live chat platforms, Infrastructure monitoring, User database management, Commercial affiliation, Tag Management and Data transfer outside the EU.

Users can find further detailed information about such purposes of processing and about the specific Personal Data used for each purpose in the respective sections of this document.

Detailed information on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Analytics

The services contained in this section enable us to monitor and analyze web traffic and can be used to keep track of User behavior.

  1. Google Analytics (Google Inc.) – Privacy Shield participant: Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this site, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.
  2. Display Advertising extension for Google Analytics (Google Inc.) – Privacy Shield participant: Google Analytics on this site might use Google’s Interest-based advertising, 3rd-party audience data, and information from the DoubleClick Cookie to extend analytics with demographics, interests, and ads interaction data.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy – Opt Out.
  3. Facebook Analytics for Apps (Facebook, Inc.) – Privacy Shield participant: Facebook Analytics for Apps is an analytics service provided by Facebook, Inc.
    • Personal Data collected: Usage Data and various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy.
  4. WordPress Stats (Automattic Inc.) – WordPress Stats is an analytics service provided by Automattic Inc.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.

SPAM Protection

This type of service analyzes the traffic of this site, potentially containing Users’ Personal Data, with the purpose of filtering it from parts of traffic, messages, and content that are recognized as SPAM.

Akismet (Automattic Inc.)

Akismet is a SPAM protection service provided by Automattic Inc.

  • Personal Data collected: various types of Data as specified in the privacy policy of the service.
  • Place of processing: United States – Privacy Policy.

Traffic Optimization and Distribution

This type of service allows this site to distribute their content using servers located across different countries and to optimize their performance. Which Personal Data are processed depends on the characteristics and the way these services are implemented. Their function is to filter communications between this site and the User’s browser. Considering the widespread distribution of this system, it is difficult to determine the locations to which the contents that may contain Personal Information User are transferred.

CloudFlare (Cloudflare)

CloudFlare is a traffic optimization and distribution service provided by CloudFlare Inc.
The way CloudFlare is integrated means that it filters all the traffic through this site, i.e., communication between this site and the User’s browser, while also allowing analytical data from this site to be collected.

  • Personal Data collected: Cookies and various types of Data as specified in the privacy policy of the service.
  • Place of processing: United States – Privacy Policy.

Comments

Content commenting services allow Users to make and publish their comments on the contents of this site. As of now, we DO NOT allow comments to be posted on this site. If, however, we include this functionality later, and also if there is an email address among the Personal Data provided by the User, it may be used to send notifications of comments on the same content. Users are responsible for the content of their own comments. If a content commenting service provided by third parties is installed, it may still collect web traffic data for the pages where the comment service is installed, even when Users do not use the content commenting service. Below are the comment services that we have used in the past and which we may choose to use sometime again in the future.

  1. Facebook Comments (Facebook, Inc.) – Privacy Shield participant: Facebook Comments is a content commenting service provided by Facebook, Inc. enabling the User to leave comments and share them on the Facebook platform.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  2. Disqus (Disqus) – Disqus is a content commenting service provided by Big Heads Labs Inc.
    • Personal Data collected: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy – Opt-out

Embedded Content From Other Websites

This type of service allows you to view content hosted on external platforms directly from the pages of this site and interact with them. This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.

  1. Wistia widget (Wistia, Inc.) – Privacy Shield participant: Wistia is a video content visualization service provided by Wistia, Inc. that allows this site to incorporate the content of this kind on its pages.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  2. YouTube video widget (Google Inc.) – Privacy Shield participant: YouTube is a video content visualization service provided by Google Inc. that allows this site to incorporate the content of this kind on its pages.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  3. Instagram widget (Instagram, Inc.) – Instagram is an image visualization service provided by Instagram, Inc. that allows this site to incorporate the content of this kind on its pages.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  4. Google Fonts (Google Inc.) – Privacy Shield participant: Google Fonts is a typeface visualization service provided by Google Inc. that allows this site to incorporate the content of this kind on its pages.
    • Personal Data collected: Usage Data and various types of Data as specified in the privacy policy of the service.
    • Place of processing: United States – Privacy Policy.

Social Networks

This type of service allows interaction with social networks or other external platforms directly from the pages of this site. The interaction and information obtained through this site are always subject to the User’s privacy settings for each social network. This type of service might still collect traffic data for the pages where the service is installed, even when Users do not use it.

  1. Facebook Like button and social widgets (Facebook, Inc.) – Privacy Shield participant: The Facebook Like button and social widgets are services allowing interaction with the Facebook social network provided by Facebook, Inc.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy
  2. Pinterest “Pin it” button and social widgets (Pinterest) – The Pinterest “Pin it” button and social widgets are services allowing interaction with the Pinterest platform provided by Pinterest Inc.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  3. Google+ +1 button and social widgets (Google Inc.) – Privacy Shield participant: The Google+ +1 button and social widgets are services allowing interaction with the Google+ social network provided by Google Inc.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  4. LinkedIn button and social widgets (LinkedIn Corporation) – Privacy Shield participant: The LinkedIn button and social widgets are services allowing interaction with the LinkedIn social network provided by LinkedIn Corporation.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  5. Reddit button and widgets (Reddit inc.) – The Reddit button and widgets are services allowing interaction with the Reddit platform provided by Reddit Inc.
    • Personal Data collected: Cookies and Usage Data.
    • Place of processing: United States – Privacy Policy.
  6. YouTube button and social widgets (Google Inc.) – Privacy Shield participant: The YouTube button and social widgets are services allowing interaction with the YouTube social network provided by Google Inc.
    • Personal Data collected: Usage Data.
    • Place of processing: United States – Privacy Policy

Hosting

These services have the purpose of hosting and running key components of this site, therefore allowing the provision of this site from within a unified platform. Such platforms provide a wide range of tools to the Owner – e.g. analytics, user registration, commenting, database management, e-commerce, payment processing – that imply the collection and handling of Personal Data. Some of these services work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data is stored.

WordPress.com (Automattic Inc.)

WordPress.com is a platform provided by Automattic Inc. that allows the Owner to build, run and host this site.

  • Personal Data collected: various types of Data as specified in the privacy policy of the service.
  • Place of processing: United States – Privacy Policy.

Contacting the User

This type of services allows this site to manage support and contact requests received via email or by other means, such as the contact form. The Personal Data processed depend on the information provided by the User in the messages and the means used for communication (e.g. email address).

Email Newsletter

As of now, we DO NOT provide an option to subscribe to an email newsletter. However, in the future, we may include such functionality. By registering on the mailing list or for the newsletter, the User’s email address, first name, and last name will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning this site. Your email address might also be added to this list as a result of signing up to this site.

  • Personal Data collected: email address, first name, last name.

Registration and Authentication

By registering or authenticating, Users allow this site to identify them and give them access to dedicated services. Depending on what is described below, third parties may provide registration and authentication services. In this case, this site will be able to access some Data, stored by these third-party services, for registration or identification purposes.

Direct registration (This Site)

As of now, all end-user functionalities of this site are account-independent and we DO NOT create or maintain separate accounts for end-user roles(i.e., roles other than account administrator and site author). If, however, in the future, we may allow this functionality. The User will register by filling out the registration form and providing the Personal Data directly to this site.

  • Personal Data collected: email address, user id, first name, last name, profile picture, social media links, about section, password, etc. (Some data like user id, password, email etc. are mandatory, while others are optional).

Commercial Affiliation

This type of service allows this site to display advertisements for third-party products or services. Ads can be displayed either as advertising links or as banners using various kinds of graphics. Clicks on the icon or banner posted on the site are tracked by the third-party services listed below and are shared with this site.

For details of which data are collected, please refer to the privacy policy of each service.

Google Adsense (Google Inc.)

Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience. These advertisements are administered, sorted, and maintained by Google.

  • Third-party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website
  • Google’s use of the DoubleClick cookie enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the internet
  • Users may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting Ad Settings. (Please visit aboutads.info to learn how to opt out of a third-party vendor’s use of cookies for interest-based advertising)
  • Personal Data collected: Cookies and Usage Data
  • Place of processing: United States – Privacy Policy – Opt Out.

Cookie Policy

This site uses Cookies. To learn more and for a detailed cookie notice, the User may consult the Cookie Policy.

What Rights You Have Over Your Data

We don’t sell or rent Users’ Data to any third parties for any purpose. The only uses of Data are those highlighted in this policy. Users are the only owner of their Data and can request modification or deletion at any time.

Users may exercise certain rights regarding their Data processed by the Owner.

In particular, Users have the right to do the following:

  • Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
  • Object to the processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.
  • Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.
  • Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
  • Restrict the processing of their Data. Users have the right, under certain circumstances, to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it.
  • Have their Personal Data deleted or otherwise removed. Users have the right, under certain circumstances, to obtain the erasure of their Data from the Owner.
  • Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine-readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and that the processing is based on the User’s consent, on a contract which the User is part of or on pre-contractual obligations thereof.
  • Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.

Details about the right to object to the processing

Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time without providing any justification. To learn, whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.

How to exercise these rights

Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. These requests can be exercised free of charge and will be addressed by the Owner as early as possible and always within one month.

Additional information about Data collection and processing

Legal action

The User’s Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of this site or the related Services.
The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities.

Additional information about User’s Personal Data

In addition to the information contained in this privacy policy, this site may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.

System logs and maintenance

For operation and maintenance purposes, this site and any third-party services may collect files that record interaction with this site (System logs) use other Personal Data (such as the IP Address) for this purpose.

Information not contained in this policy

More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document.

How “Do Not Track” requests are handled

This site does not support “Do Not Track” requests. To determine whether any of the third-party services it uses honor the “Do Not Track” requests, please read their privacy policies.

Changes to this privacy policy

The Owner reserves the right to make changes to this privacy policy at any time by giving notice to its Users on this page and possibly within this site and/or – as far as technically and legally feasible – sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the top.

Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.

Definitions & Legal References
  • Personal Data (or Data): Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
  • Usage Data: Information collected automatically through this site (or third-party services employed in this site), which can include: the IP addresses or domain names of the computers utilized by the Users who use this site, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server’s answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the site) and the details about the path followed within the site with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User’s IT environment.
  • User: The individual using this site who, unless otherwise specified, coincides with the Data Subject.
  • Data Subject: The natural person to whom the Personal Data refers.
  • Data Processor (or Data Supervisor): The natural or legal person, public authority, agency or another body which processes Personal Data on behalf of the Controller, as described in this privacy policy.
  • Data Controller (or Owner): The natural or legal person, public authority, agency or another body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of this site. The Data Controller, unless otherwise specified, is the Owner of this site.
  • This site: The means by which the Personal Data of the User is collected and processed.
  • Service: The service provided by this site as described in the relative terms (if available) and on this site/application.
  • European Union (or EU): Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.
  • Cookies: Small sets of data stored in the User’s device.
Legal information

This privacy statement has been prepared based on provisions of multiple legislations, including Art. 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation). This privacy policy relates solely to this website, if not stated otherwise within this document.

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